About
Serving the Milwaukee, Wisconsin area, Truck Country of Wisconsin, Inc. operates as part of the McCoy Group, a family-owned business founded by Robert McCoy in Shullsburg, Wisconsin, in 1958. Today, the McCoy family continues to lead the organization, ensuring a steadfast commitment to customers and communities. This Milwaukee dealership provides a wide selection of new and used medium- and heavy-duty trucks, along with comprehensive service and repair capabilities. A vast parts inventory supports quick turnaround times, while flexible financing solutions help customers acquire the equipment they need. As a member of the Truck Country® / Stoops Freightliner-Western Star network—one of the largest Freightliner dealership groups in the United States—this location serves clients across Wisconsin and the Midwest. The dealership features top brands such as Freightliner, Western Star, Autocar, and Wabash. Elite Support certification, earned only by exceptional Freightliner and Western Star dealerships, underscores the facility's dedication to industry-leading maintenance and repairs, with regular audits ensuring consistent excellence.
